Hundreds Who Work with Seniors Will Join Us at Annual REACH Conference

East Texas AAA • October 1, 2019

October 2 -3, 2019 at Maude Cobb Activity Center in Longview

crowd of people networking at conference
Approximately 350 nursing facility administrators, practitioners, caregivers and those who work with the senior population will receive training October 2 and 3, 2019, at the 28th Annual REACH Conference (Regional Education on Aging, Caregiving and Healthcare) at Maude Cobb Convention and Activity Center in Longview. The Conference is hosted each year by the Area Agency on Aging (AAA) which is administered by the East Texas Council of Governments (ETCOG).

The conference, themed “Playing to Win!” features distinguished speakers, dynamic panel discussions, and various networking opportunities.

“Once again, there is a distinguished line-up of speakers set to take the stage and captivate the audience at this two-day event. Taking into consideration the diversity of aging concerns, we have attempted to include local, state and national service providers and educators to address a variety of topics that may be of interest to anyone who works with older adults, their caregivers, or their families,” says Bettye Mitchell, Director of Aging Programs for the Area Agency on Aging.

Special keynote presentations include: LaDonna Gatlin – Tune Up Your Life, sister of the legendary country stars The Gatlin Brothers, LaDonna delivers solid content that equips audiences to “reach for the high notes” in life; Justin Jones-Fosu -Your WHY matters NOW, Justin will challenge the audience to identify or reconnect with their purpose and live it out now; Carmen Irwin – Medicare 2020, bringing policy, program and reimbursement updates for the Medicare program; Mark and Daniel Seguin – Cyber Security Training, offering techniques to drastically reduce chances of a costly data breach; Bettye Mitchell and Beverly J. Brown of the Area Agency on Aging – Come Let’s Talk: Senior Needs in Our Community, opening the dialogue on service delivery needs of our older adults, particularly in the most rural and remote communities in the region. Attendees will have the opportunity to choose from over 30 courses and achieve CEU credits at the conference. 

REACH is partially funded by the Texas Health and Human Services Commission. For more information, call the Area Agency on Aging of East Texas at (903) 218-6500 or visit our website at www.aaa-reachconference.org

Media Contact:
(903) 218-6442
By Area Agency on Aging of East Texas September 1, 2026
The Area Agency on Aging of East Texas is partnering with First Christian Church in Jacksonville to offer a free Benefits & Estate Planning Presentation for Seniors and Caregivers. The informative workshop will be held Thursday, September 17, from 10 a.m. to noon at the First Christian Church Sanctuary, 1920 Beaumont Street in Jacksonville. Presented by Paul Zambie, Managing Attorney with Texas Legal Services Center, the session will help attendees better understand legal and planning issues that can affect older adults and their families. Topics will include wills and trusts, deeds, transfer-on-death deeds, long-term care Medicaid, Medicaid estate recovery, and senior services. This free presentation is designed to give seniors and caregivers practical information to help prepare for life’s challenges and make informed decisions about the future. For more information, contact the Area Agency on Aging of East Texas at 903-218-6500 or 1-800-442-8845.
By Area Agency on Aging of East Texas September 1, 2026
This summer, ETCOG Director of Aging Programs Adrian Cornejo welcomed an extraordinary experience into his home through his volunteer work with Creating Friendships for Peace (CFP). For one month, Adrian hosted two students from Cyprus, Michael and Derin, who came to East Texas through the CFP program. During their stay, the students shared a room in Adrian’s home, experienced daily life in the region, shadowed Adrian at ETCOG, and attended an ETCOG Executive Committee meeting. Creating Friendships for Peace brings young people from communities affected by longstanding divisions together for cultural exchange, dialogue, and relationship-building. Cyprus has been divided for decades between Greek Cypriot and Turkish Cypriot communities, with a history of conflict and mistrust that can shape how young people see those from the other side of the island. Adrian said the experience gave him a deeply personal view of how division can affect young people and how meaningful it can be when they have the opportunity to connect outside of those divisions. “What I witnessed through these young men was difficult to process,” Adrian said. “Each of their societies has, in different ways, instilled distrust, division, and even hatred toward people on the ‘other side.’ Perhaps the most heartbreaking part is hearing that this begins when they are children.” Through his involvement with CFP, Adrian also hosted two young men from Israel for a few days, one Jewish Israeli and one Arab Israeli, who similarly came from communities shaped by complex social and political divisions. “This is not a political story,” Adrian said. “It is a personal reflection on what has been one of the most emotional and humbling experiences of my life. Hearing the students’ experiences made me realize just how much we take for granted here in the United States,” he said. “We have the freedom to think, to question, and to decide for ourselves what we believe and how we treat others.” For Michael and Derin, their time in East Texas offered an opportunity to see a different community, to witness regional collaboration in action as our elected officials voted on ETCOG business, and to build friendships beyond the boundaries and assumptions they may encounter at home. “I think words are too little to describe the last four weeks,” said Michael. “This month we became a family. I was talking with Derin, and I told him it feels like we are packing to go to vacation, not home.” “I want to thank Mr. Adrian for hosting us and being part of our destiny in this trip,” said Darin. “You are very hard working and care about us. I am very grateful for you taking us to San Antonio trip, for your work, and giving us opportunities to meet wonderful people…I wish to mature up and become a person like you one day wh helps everyone like you do.” Adrian said the friendships formed through CFP demonstrate that meaningful change often starts on a personal level. “Peace doesn’t begin with governments or political agreements,” Adrian said. “Sometimes, it begins with a conversation, a friendship, and the willingness to see another person as a human being rather than as a representative of ‘the other side.’” He added that he is grateful for the friendships and perspectives the students brought into his life. “I will carry their stories, their friendship, and what I learned from them with me for a very long time,” Adrian said. ETCOG is proud to recognize Adrian’s commitment to service and his willingness to share both his home and workplace with students participating in this important exchange for peace.
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